The AI agents of the Emmanuelle Jane fragrance house

The challenge

Resellers ordered by phone, by message, on Excel order forms. Every order meant calculations (cartons, free testers, VAT) and back-and-forth.

The goal: any reseller, anywhere, can order alone and cleanly, and the team receives a complete, correct order.

What was built

• A B2B ordering catalogue: 54 fragrances in 5 collections, each carton rule (billed bottles plus free tester) applied automatically.
• Net totals, VAT and gross totals computed on every line, on screen, in the PDF and in the email.
• Every order goes straight to the sales team, with a PDF purchase order in the buyer's language.
• A bilingual French / English brand website, built to be found on Google and read by AI assistants.
• An assistant that answers visitors and routes them to the right contact.
• Automatic emails for orders, invoices and shipping.

What changed

The team receives complete orders instead of messages to piece together. Resellers order whenever they want, in their language. We don't publish sales figures: they belong to the brand.

The B2B trading-house clone

You get the same logic under your brand: a multilingual reseller portal with your catalogue (up to 300 items imported), an AI rep on WhatsApp and voice that qualifies every quote request and hands over to your sales team, day and night, never quoting a price without your approval. Our clients' brands, catalogues and contacts are never copied.

Salim You — Novarithm